13 Feb 2015 | Uncategorized
Ahead of the press launch next week, I’m delighted to share the new British Heart Foundation video for their #DECHOX campaign. It’s a mass participation fundraising event which involves giving up chocolate in March. ‘Dechoxers’ are encouraged to ask friends and family...
2 Feb 2015 | Uncategorized
This is a guest blog from Professor Richard Sambrook, Director of the Centre for Journalism (the top ranking centre for postgraduate vocational training in the UK) at Cardiff University’s School of Journalism, Media and Cultural Studies and former Director of Global...
21 Jan 2015 | Uncategorized
I wrote this blog for The Guardian Voluntary Sector Network last year. With the election campaign underway, I predict that hyperlocal media will become even more important. Here are my top tips on how charities can make the most of these channels. What’s the first...
8 Jan 2015 | Uncategorized
This is a guest blog from Dr Monica Seeley, founder of Mesmo Consultancy and an international expert on best email practice. Monica has written several books and many articles on email use. Her latest book is ‘Brilliant Email’. For at least the last four weeks Sony...
10 Dec 2014 | Uncategorized
This is a guest blog from Holly Mitchell, #GivingTuesday UK Campaign Manager. It’s a follow up from her previous blog. I’m delighted to have been a #GivingTuesday ambassador. It is now over a week since the first #GivingTuesday in the UK and here at...
24 Nov 2014 | Uncategorized
The charity and social enterprise sector has been an early adopter of social media. It’s not surprising, given the growth in its use by donors. And this is more than slacktivism- 55% of those who engage with organisations on social media do end up donating,...