Resources: Digital strategy

Whether digital is a key part of your charity’s organisational strategy, or a stand alone digital strategy, working out how you can use digital to achieve your charity’s goals, and what you’re going to do to achieve them is key.

A good digital strategy, whichever form it takes, will help your charity prioritise, becoming more resilient, generating income, and developing skills

Digital strategy is one of our core services and through working with hundreds of charity and public sector organisations we’ve developed these resources to help you.

 Zoe Amar discussing digital strategy at a third sector event
Image credit: Yoyo Design

Best practice digital strategy

What does a successful strategy look like? Find out in this great resource from The Charity Digital Code of Practice.

>>Go to this resource

Benchmark your charity's digital performance

Take a look at the latest Charity Digital Skills Report, our annual barometer of the state of play with digital across the sector, to see how your charity compares.

>>Read the report 

7 ways to get buy in for your digital strategy

Top tips to get support from your leadership team.

>>Go to this resource

How to make inclusion part of your digital strategy

Find out why inclusion is so important for the charity sector and how experts are promoting inclusion as part of their digital strategies.

>>Find out more

Blog posts about digital strategyZoe Amar

Topical insights and reflections from the Zoe Amar Digital team

Are charities underselling themselves as employers? 

Good digital talent has always been challenging to recruit for irrespective of the sector. Yet with the demands currently being placed on charities attracting the right talent is more important than ever.  What is just as important is securing the right candidate who...

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Boosting your online donations through your charity website

Charity Digital Skills Report 2024 Partner, Pixeled Eggs’ Sepas Seraj provides his expertise and reflections on best practices to boost donations through charity websites, from considerations in positioning your cause to practical advice on website donation journeys.

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AI: what are the next steps for charity leaders?

In this interview, we chat to Alex Plumb, Head of Research at Charities Aid Foundation (CAF), an organisation bringing charities, business, and philanthropists together to simplify giving. We discuss the key findings of CAF’s research on the impact of AI in the sector, what they discovered about how people view the opportunities and risks, and what steps charity leaders need to take next.

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More resource topics…

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