Resources: Digital fundraising
Charity fundraising continues to evolve rapidly in our increasingly digital world. Today’s donors expect personalised experiences, meaningful engagement, and transparent impact reporting across multiple channels. They’re looking to connect with causes through compelling stories and community driven approaches.
In a competitive funding landscape, inclusive digital fundraising strategies have become essential for sustainability. Charities that thoughtfully leverage digital channels and data can create more authentic connections, adapt to changing donor behaviours, and diversify their income streams.
We’ve helped numerous charities transform their digital fundraising approaches and have created these resources to support your journey.
How to engage Gen Z supporters
Find out how to engage younger supporters in this excellent guest blog from Blackbaud.
How to fundraise during the cost of living crisis
In this great guide, Zoe explains how we need to redefine success but still be ambitious when fundraising during the cost of living crisis.
Developing a digital fundraising approach
As fundraising efforts shift from analogue to digital, these three charity campaigns showcased creative ways to engage donors.
Digital fundraising webinar
View our webinar from the Third Sector Digital Leaders programme.
Blog posts about Digital Fundraising
Topical insights and reflections from the Zoe Amar Digital team
Gen Z supporters: are you ready for the future of fundraising?
In our latest post, we chat to Kate Averett Anderson, Research and Publications Lead for the Blackbaud Institute, about the Institute’s fascinating Gen Z at the Table report. The report delves into the behaviour of Gen Z to help fundraisers engage with them and build...
What it’s like to be a woman working in AI
Working in digital and AI is an exciting place to be. There are new tech developments happening at an incredible pace, opening up new ways for the charity and social good sector to increase impact. We know this is the start of much more innovation and change that is...
Boosting your online donations through your charity website
Charity Digital Skills Report 2024 Partner, Pixeled Eggs’ Sepas Seraj provides his expertise and reflections on best practices to boost donations through charity websites, from considerations in positioning your cause to practical advice on website donation journeys.
More resource topics…
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