Resources: Digital fundraising

Charity fundraising needs to change. COVID-19 accelerated changes in fundraising which mean that donors want to be part of digital communities built around causes.

They want compelling stories, to talk to their peers and to understand how their donation makes a difference.

We’ve helped many charities with digital fundraising and have created resources to help you.

Developing a digital fundraising approach

After a year that saw fundraising efforts shift from analogue to digital, these three charity campaigns showcase creative ways to engage donors.

>>Go to this resource

Digital fundraising webinar

View our webinar from the Third Sector Digital Leaders programme.

>>Watch the webinar

How COVID-19 will change fundraising

Read our predictions as part of this article for Charity Digital News.

>>Go to this article

How charities can move from analogue to digital

In this great guide, Zoe explains how to make the move to digital.

>>Read the guide

Blog posts about Digital FundraisingZoe Amar

Topical insights and reflections from the Zoe Amar Digital team

What the Gary Lineker story means for social media guidelines

The BBC is planning to review its social media guidelines after Gary Lineker was reinstated as Match of the Day presenter following his tweets about asylum policy. Social media is on a lot of charities' minds following the draft social media guidance issued by the...

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