How to create a mobile app for a charity

This is a guest blog from Louise Horner, Digital Communications Manager at Target Ovarian Cancer. This July, Target Ovarian Cancer launched their first ever mobile app – The Symptoms Diary – to help women who are worried about ovarian cancer record their...

My top 5 summer communications reads

It’s that time of year when you’re either on the beach, in the garden or at the very least enjoying a quieter commute. Hopefully you have a bit of space to ponder and catch up with a great book. Here are the top 5 books which have changed the way I think about charity...

Why your charity’s culture is critical for digital success

Everyone thinks that digital is about strategies, plans and processes. That’s true, but it’s about people as well. And through my work as a consultant, I’ve come to realise that a charity’s culture can be  the difference between success and failure in digital. The...

5 tips for charity community guidelines

This is a guest blog from Joe Freeman. He is the Social Media Manager at Sue Ryder, overseeing the charity’s use of social as well as managing their online community project. Before that he worked at Diabetes UK, also managing their social media – amongst...

What every CEO should know about marketing

If you’re a CEO, how do you decide what role marketing should play in your organisation? How much influence should it have? It’s the subject of some controversy. Earlier this month, Econsultancy reported that whilst 77% of senior marketers agreed that ‘marketing is a...