Blog
Welcome to our blog! Find out how charity leaders are leading digital change and get all the latest resources and advice from the Zoe Amar Digital team.
Will your CEO be in the top 30 #socialceos this year?
We’ve been hard at work on our plans for the #socialceos awards this year and are so excited to tell you about them. What we want the awards to achieve In an age of austerity and increased scrutiny by the...
5 tips for charity community guidelines
This is a guest blog from Joe Freeman. He is the Social Media Manager at Sue Ryder, overseeing the charity's use of social as well as managing their online community project. Before that he worked at Diabetes UK, also managing their social media - amongst a few other...
What every CEO should know about marketing
If you’re a CEO, how do you decide what role marketing should play in your organisation? How much influence should it have? It’s the subject of some controversy. Earlier this month, Econsultancy reported that whilst 77% of senior marketers agreed that ‘marketing is a...
Exclusive: watch the BHF’s new #DECHOX campaign video
https://www.youtube.com/watch?v=_8ZVRUDT9aU Ahead of the press launch next week, I’m delighted to share the new British Heart Foundation video for their #DECHOX campaign. It’s a mass participation fundraising event which involves giving up chocolate in March....
How nonprofits can engage with community journalists
This is a guest blog from Professor Richard Sambrook, Director of the Centre for Journalism (the top ranking centre for postgraduate vocational training in the UK) at Cardiff University’s School of Journalism, Media and Cultural Studies and former Director of Global...
Six reasons why charities should harness hyperlocal communications
I wrote this blog for The Guardian Voluntary Sector Network last year. With the election campaign underway, I predict that hyperlocal media will become even more important. Here are my top tips on how charities can make the most of these channels. What’s the first...
New year’s resolutions for effective email communications
This is a guest blog from Dr Monica Seeley, founder of Mesmo Consultancy and an international expert on best email practice. Monica has written several books and many articles on email use. Her latest book is ‘Brilliant Email’. For at least the last four weeks Sony...
5 ways the first UK #GivingTuesday was a success
This is a guest blog from Holly Mitchell, #GivingTuesday UK Campaign Manager. It's a follow up from her previous blog. I'm delighted to have been a #GivingTuesday ambassador. It is now over a week since the first #GivingTuesday in the UK and here at #GTUK HQ we...
How to achieve fundraising success on social media
The charity and social enterprise sector has been an early adopter of social media. It’s not surprising, given the growth in its use by donors. And this is more than slacktivism- 55% of those who engage with organisations on social media do end up donating,...
Top five tips for #GivingTuesday in the UK
This is a guest blog by Holly Mitchell, the #GivingTuesday Campaign Manager at CAF. I'll be chairing their webinar on how charities can use Facebook for #GivingTuesday on 19 November. #GivingTuesday in the UK, now less than a month away, has been a long time in the...
New online resources
Digital Strategy Resources
Digital strategy is one of our core services. We have worked with hundreds of charity and public sector organisations we’ve developed these resources to help you.
Digital Leadership Resources
These guides will help you develop your leadership skills, whatever stage you are at.
Digital Fundraising Resources
We’ve helped many charities with digital fundraising and have put together these free online resources.
Digital Governance Resources
These resources are designed to help trustees and senior leadership teams make informed decisions about digital, assess risk and to plan strategically.
Digital Skills Resources
These guides will help your charity assess and grow its digital skills, plan for organisational change and create the right culture for digital.
Inclusion Resources
Inclusion is a key part of every digital project we work on. Our resources will get you thinking about how to take an inclusive approach to digital.
Artificial Intelligence (A.I.) Resources
Our team is already advising charities about why, and how, to use AI, tapping into the potential of the opportunities it brings to create efficiencies and better achieve your vision and mission. We’ve created resources to help you understand the possibilities, and what your next steps should be.
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