On charity marketing and volunteering

Lots of you have been asking about the launch of the Chartered Institute of Marketing’s charity interest group, which launched on Tuesday with a special event at Cass Business School. I’m on the advisory board for the group, which brings together professionals with an...

We need to talk about leadership

Last week an article in Third Sector about leadership caught my eye. In it Geraldine Kilbride, a business psychologist and leadership behaviour specialist from London Business School, warned charities that their leadership is a decade behind the private sector....

On Findus lasagne and the power of Twitter

It hasn’t been a good week for Findus UK, who had to withdraw its beef lasagne from sale after horsemeat was found in the beef. I don’t envy the Findus PR team one bit. And their comms crisis may get even worse. The Food Standards Agency wants Findus to test the...

Is Vine the next Pinterest?

Last week saw the launch of Vine, the video sharing app from Twitter, which allows users to record and share 6 second looping videos. There’s a handy round up of Vine from Vasileios Kospanos on UK Fundraising. There are already some great examples of charities using...

Balancing the professional and personal on Twitter

The Guardian Public Leaders Network ran a really interesting piece this morning by Tim Lloyd (@timolloyd), on how he tweets about his professional life as head of digital communications at the Department for Business, Innovation and Skills alongside his hobbies. It’s...