I’m thrilled to share with you the results of the latest Charity Digital Skills Report, our annual barometer of how digital is changing across the sector. 540 of you told us about your hopes and fears for digital, how skills are evolving, and what charities want from their leaders.
As well as mapping how trends have changed over the last 3 years we’ve also asked charities to share their views on new topics such as diversity, digital ethics and Brexit.
We’re delighted to partner with Skills Platform on the report. Thank you also to Margot James, Minister for Digital and the Creative Industries, and Mims Davies, Minister for Sport & Civil Society, for writing the foreword.
The report is now in its third year. Whilst 2019 has seen progress in charities’ digital skills in some areas, there has been little change in others and decline in several places. The findings indicate that many charities are struggling to use digital strategically. The questions the sector must ask itself are: Are we where we want to be? And how can we speed up the pace of change?
3 things I’ll remember about this report are:
- Less than a quarter of charities have a clear strategy for how digital can help them achieve their goals- the lowest level we’ve seen since the report began
- 7 out of 10 respondents want their leaders to give them a clear vision of where digital could take their charity
- Charities are thinking big about what digital could help them do. 81% are keen to get more from their data, whilst 72% think it would help them save money and time.
You can read the full report here.
Skills Platform have also produced an infographic summarising the key findings (see below).
You can also take a look at what thought leaders are saying about the report, and what I think the sector needs to do about the findings here.
How does your charity compare? What do you think the sector needs to do to progress with digital? What surprises you about the findings? Join the debate on social media using #CharityDigiReport.
