On Findus lasagne and the power of Twitter

It hasn’t been a good week for Findus UK, who had to withdraw its beef lasagne from sale after horsemeat was found in the beef. I don’t envy the Findus PR team one bit. And their comms crisis may get even worse. The Food Standards Agency wants Findus to test the...

Balancing the professional and personal on Twitter

The Guardian Public Leaders Network ran a really interesting piece this morning by Tim Lloyd (@timolloyd), on how he tweets about his professional life as head of digital communications at the Department for Business, Innovation and Skills alongside his hobbies. It’s...

Argyll and Bute: how not to handle social media criticism

I bet most of you hadn’t heard of Argyll and Bute council this morning. But by lunchtime they were all over the internet. And lunch is at the heart of this story. Martha Payne, a 9 year old from Argyll in Scotland, began blogging about her school dinners on her...