I am super excited to launch an initiative today which will really help charity CEOs engage with social media. Read my blog about it on The Guardian Voluntary Sector Network.
Digital expert Matt Collins (aka @charitychap) and I were inspired by LinkedIn’s top 30 social CEOs to create our very own independent voluntary sector equivalent . I spotted that there weren’t any charity CEOs amongst the top 30, which surprised me as an increasing number of charity leaders are keen to develop strong social media presences. Matt and I decided that there was an exciting opportunity here to celebrate the best social charity CEOs and hopefully encourage more charity leaders to get involved in social media.
A key trend I am seeing as a digital communications consultant is that a strong personal social media presence is essential for charity leaders. Done right, it is an empowering tool which can help charity leaders achieve more for their organisations and themselves. Alex Swallow has written a great blog about this.
I’m thrilled that we have a fantastic panel of judges to help us choose the top 30, who are all experts in the use of voluntary sector social media. They are:
- Simon Blake- CEO of the Brook (@simonablake)
- Lucy Caldicott- Director of Fundraising at Clic Sargent (@lucycaldicott)
- Danielle Atkinson- Head of Digital and Individual Giving at Merlin (@roxymartinique)
- Kirsty Stephenson, Digital Strategist at Child’s i Foundation (@kirsty)
We would love to hear who you think are the best charity CEOs on social media. You can nominate them here . Please submit entries by 5pm on Friday 25th October.
The results, along with a guide to help charity leaders use social media more effectively, will be launched at a special event for charity CEOs on the evening of 21 November at Brook.
For more details please drop me a line on zoe@zoeamar.com. In the meantime, get nominating!